A made-to-measure suit represents the individuality and uniqueness of the wearer, like a work of art. Some personalities from the world of arts share their vision of what makes each creation unique in its kind.
A made-to-measure suit represents the individuality and uniqueness of the wearer, just like a work of art expresses the talent of its creator. For the Autumn-Winter 2024 campaign, we have collaborated with some exponents from the world of arts, exploring their perspectives on what makes each creation unique and special.
Roberto Maria Lino, visual artist, describes the creative process through which he crafts, piece by piece, his works of art made of fabrics and matter, while photographer Dariusz Jasak underlines the importance of focusing on the details and capturing the connection with one’s inner world. Finally, Truls Blaasmo, art advisor and curator, reveals his research method with which he creates art collections.
The Luxury of a Unique Creation
A made-to-measure experience personalized in every detail, thanks to our multi-channel services: customers can create their own unique piece in the atelier by booking a style consultation with one of our style advisors, or on their own online using the 3D configurator. Alternatively, they can opt for the ‘Lanieri Da Te’ service at home or at the office, or via video consultation.
The campaign images feature the new collection of fabrics for both formal and casual wear: soft flannels, wool and cashmere blends, or timeless all-season fabrics, in trendy tones like mauve and chocolate brown, along with classic camel, blue, and grey selected by the best Italian wool mills: Reda, Vitale Barberis Canonico, Ermenegildo Zegna, Colombo. The shirt and knitwear offering features shades of pink and lilac, while for the safari jackets and overshirts we have chosen British-casual inspired fabrics like corduroy, knickerbockers, and Shetland wool.